Is Affiliate Marketing Online Right For You?

Understanding affiliate marketing online

Affiliate marketing is the process of promoting other people’s products or services and earning a commission.

When you break affiliate marketing online down in simple terms it is generating a thank you fee or a referral fee for promoting a product or service.

It is one of the fastest ways to get started at internet marketing.

When you learn the art of driving targeted traffic, converting that traffic to leads and converting those leads to sales, you are on your way to success at affiliate marketing online.

It takes time and investment to create your own products or services, so for some it is easier to start earning commissions with affiliate networks.

There are lots of affiliate networks that have thousands of both digital and physical products that you can promote.

There is normally no cost to an affiliate marketer to participate.

Affiliate Marketing Online

Affiliate Marketing Online

Affiliate Networks: The Door To Revenue

An affiliate network is a clearing house where advertisers and affiliate marketers get to size each other up to generate and benefit from traffic, leads and conversions.

Advertisers place creatives (sales pages) on a network for affiliates to be able to promote their products or services.

Affiliates go on the network to look for offers they want to promote.

The network tracks the links, clicks and conversion ratios of the offers.

Affiliates generate traffic to the offers they have chosen from the network.

Once the network has identified that a sale was generated it rewards the affiliate with a commission.

Choosing the right affiliate programs to promote

There are a number of ways to find and select good affiliate offers to promote.

One question you might want to ask yourself is, “Do you want to be in the affiliate marketing business long term?”

If you want your business to have longevity that I highly recommend that you select high quality products and services.

Have you personally used it?

Would you buy it yourself?

Affiliate Marketing Online

Affiliate Marketing Online

Does it have a moneyback guarantee?

You want to have an idea of the companies or advertisers that have created the product are reputable.

Do they have a history of pushing out any product or service?

Do they have a positive history of good customer support?

Is the checkout process easy, simple and smooth?

Does the product have a good call to action , sales letter and professional website?

Building a solid reputation as an affiliate marketer will get you more loyal customers and raving fans.

 

The strategic process of doing successful affiliate marketing online

Every business model offline or online has a strategic process that determines the level of success.

Marketing is like a laboratory where you are constantly testing, tracking and tweaking the process.

The process begins with highly targeted traffic.

Highly targeted traffic can come from a variety of sources.

PPC (pay per click), email marketing, social media marketing, an authority site or blog, video marketing or mobile marketing to name a few.

You need to be driving the traffic to a sales funnel.

A sales funnel is a marketing system that leads someone through a systematic process with the goal of purchasing your product or service.

There are 8 stages to a great sales funnel:

  1. Capture people’s attention to your website or landing pages
  2. Take a complete stranger and convert them into a prospect
  3. Create a  message to market match
  4. Communicate a clear message to your leads
  5. Always give value
  6. Convert the lead into a customer
  7. Provide great service to keep them happy and loyal
  8. Rinse and repeat

The art of the sale in affiliate marketing online

Have you ever clicked on an offer or page that described one thing and where you ended up seemed to be different?

This is the message to market match.

Keep the process congruent otherwise your CTR (click through rate) will be low.

Normally cold market traffic converts at a low rate so ideally you would drive the traffic to a landing page that captures a name and email.

If they chose not to buy from that first exposure you at least have their name and email address to communicate with them after.

People like to buy from people they know, like and trust.

Affiliate Marketing Online

Affiliate Marketing Online

Once you have their name and email you can start to build a relationship.

You do this by providing value in the follow up email sequence.

What do you do when someone you have subscribed to pounds on you to buy, buy, buy multiple times a day?

Exactly, you unsubscribe.

Imagine someone buying from you multiple times year after year.

What would that be worth to you?

CLV (customer lifetime value) is a metric that you will be keeping score of in your tracking.

There is significant money in relationship building with your list.

How To Start Affiliate Marketing

Are all affiliate networks equal?

Before you start to set up your accounts on any affiliate network you want to check out how they operate.

You want to check how often they pay out their commissions.

You want to check out the rate of payment on the affiliate offers.

You want to check how they apply cookies to the browser of traffic you are driving.

Do they provide good tutorials and training ?

Do they offer good tools for you to work with?

Get educated before you jump in.

A good affiliate marketer knows their metrics

Marketing and more specifically in internet marketing you must set up tracking on everything you do.

Marketing and sales are all about the numbers and you have to know your ratios.

All good marketers know their numbers.

There is a series of steps in every marketing process and you need to be able to measure the results of each step.

Affiliate Marketing Online

Affiliate Marketing Online

You should always be doing A/B testing which means running multiple ad campaigns with different landing pages to know which works better.

You will always be learning new ways and techniques to improve the sales funnel strategies.

Tracking allows you to figure what is working and what is not.

You don’t want to be wasting valuable marketing or traffic dollars on strategies that don’t work.

Set up and learn to manage your analytics and learn your metrics of the entire process.

Do you want access to step by step guided lessons that can have you earning money in 14 days flat – and at no cost to you.

Go here now to check this out and get free access to a 14 video step by step guided process.

A game changer for affiliate marketing online

There are lots of tools, resources and training available online.

If you speak to most entrepreneurs who have jumped online to create their success as an affiliate marketer, most have expressed the fact they are overwhelmed.

There is a strategic process of doing the right things in the right way in every business model.

The technology, tools and resources are changing at warp speed.

It is almost impossible to figure out the strategic process on your own.

The way to accelerate your progress is to find the right mentor.

Mentors are game changers because they have learned and achieved success from lots of costly mistakes and hard work.

You can take advantage of their wisdom and knowledge.

Do you want to have a mentor that will teach you what to do, how to do it and what to do it with?

How would you like to have free access to a step by step guided training that takes you through 14 videos.

Looking over the shoulder of a successful mentor that holds nothing back and all at no cost to you.

Go here and see for yourself what the buzz is about.

Affiliate Marketing Online

Affiliate Marketing Online

Cheers

David Thompson

Success is yours to discover…imagine!

P.S. If you got value from this post on affiliate marketing online then you can leave your comments and please feel free to share it.

 

 

 

 

 

 

 

About David Thompson

I help anyone in any business at any level of experience create profits through internet marketing using the right tools resources and mindset. my website, my business, and follow me, +David Thompson on Google+.

Comments

  1. Great instruction on how Affiliate Marketing works, David. You’re right – there is a strategic process and a mentor can save those new to affiliate marketing a lot of time and wasted money.

  2. Great post. Affiliate marketing can be a great source of income if you know how to do it. Otherwise it can be like gambling your time and money away.

  3. Great post David. Definitely affiliate marketing is the way to go. Just need to do your research as to which one. Thanks for sharing 🙂

  4. Lorraine Menza says:

    I love the idea that you don’t have to sell merchandise from home and that it is digital! At least that is what I sell. Great explanation!

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